Modeling Users' Behavior Sequences with Hierarchical Explainable Network for Cross-domain Fraud Detection

01/04/2022
by   Yongchun Zhu, et al.
2

With the explosive growth of the e-commerce industry, detecting online transaction fraud in real-world applications has become increasingly important to the development of e-commerce platforms. The sequential behavior history of users provides useful information in differentiating fraudulent payments from regular ones. Recently, some approaches have been proposed to solve this sequence-based fraud detection problem. However, these methods usually suffer from two problems: the prediction results are difficult to explain and the exploitation of the internal information of behaviors is insufficient. To tackle the above two problems, we propose a Hierarchical Explainable Network (HEN) to model users' behavior sequences, which could not only improve the performance of fraud detection but also make the inference process interpretable. Meanwhile, as e-commerce business expands to new domains, e.g., new countries or new markets, one major problem for modeling user behavior in fraud detection systems is the limitation of data collection, e.g., very few data/labels available. Thus, in this paper, we further propose a transfer framework to tackle the cross-domain fraud detection problem, which aims to transfer knowledge from existing domains (source domains) with enough and mature data to improve the performance in the new domain (target domain). Our proposed method is a general transfer framework that could not only be applied upon HEN but also various existing models in the Embedding MLP paradigm. Based on 90 transfer task experiments, we also demonstrate that our transfer framework could not only contribute to the cross-domain fraud detection task with HEN, but also be universal and expandable for various existing models.

READ FULL TEXT
research
12/01/2020

Mixed Information Flow for Cross-domain Sequential Recommendations

Cross-domain sequential recommendation is the task of predict the next i...
research
08/11/2022

Continual Transfer Learning for Cross-Domain Click-Through Rate Prediction at Taobao

As one of the largest e-commerce platforms in the world, Taobao's recomm...
research
08/08/2020

Modeling the Field Value Variations and Field Interactions Simultaneously for Fraud Detection

With the explosive growth of e-commerce, online transaction fraud has be...
research
05/08/2021

Multimodal and Contrastive Learning for Click Fraud Detection

Advertising click fraud detection plays one of the vital roles in curren...
research
11/04/2017

Transaction Fraud Detection Using GRU-centered Sandwich-structured Model

Rapid growth of modern technologies such as internet and mobile computin...
research
10/15/2019

How to eliminate detour behaviors in E-hailing: On-line detection and Pricing regulation

With the fast development of information and communication technology (I...
research
02/27/2020

Adapted tree boosting for Transfer Learning

Secure online transaction is an essential task for e-commerce platforms....

Please sign up or login with your details

Forgot password? Click here to reset