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06/26/2023
ContentCTR: Frame-level Live Streaming Click-Through Rate Prediction with Multimodal Transformer
In recent years, live streaming platforms have gained immense popularity...
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02/09/2023
An End-to-End Framework for Marketing Effectiveness Optimization under Budget Constraint
Online platforms often incentivize consumers to improve user engagement ...
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04/29/2021
Real Negatives Matter: Continuous Training with Real Negatives for Delayed Feedback Modeling
One of the difficulties of conversion rate (CVR) prediction is that the ...
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01/27/2021
One Model to Serve All: Star Topology Adaptive Recommender for Multi-Domain CTR Prediction
Traditional industrial recommenders are usually trained on a single busi...
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11/11/2020
CAN: Revisiting Feature Co-Action for Click-Through Rate Prediction
Inspired by the success of deep learning, recent industrial Click-Throug...
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07/31/2020
COLD: Towards the Next Generation of Pre-Ranking System
Multi-stage cascade architecture exists widely in many industrial system...
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06/17/2020
DCAF: A Dynamic Computation Allocation Framework for Online Serving System
Modern large-scale systems such as recommender system and online adverti...
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06/10/2020
Search-based User Interest Modeling with Lifelong Sequential Behavior Data for Click-Through Rate Prediction
Rich user behavior data has been proven to be of great value for click-t...
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06/25/2019
Res-embedding for Deep Learning Based Click-Through Rate Prediction Modeling
Recently, click-through rate (CTR) prediction models have evolved from s...
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05/22/2019
Practice on Long Sequential User Behavior Modeling for Click-Through Rate Prediction
Click-through rate (CTR) prediction is critical for industrial applicati...
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05/02/2019
Lifelong Sequential Modeling with Personalized Memorization for User Response Prediction
User response prediction, which models the user preference w.r.t. the pr...
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09/11/2018
Deep Interest Evolution Network for Click-Through Rate Prediction
Click-through rate (CTR) prediction, whose goal is to estimate the proba...
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11/17/2017
Image Matters: Jointly Train Advertising CTR Model with Image Representation of Ad and User Behavior
Click Through Rate(CTR) prediction is vital for online advertising syste...
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08/14/2017
Rocket Launching: A Universal and Efficient Framework for Training Well-performing Light Net
Models applied on real time response task, like click-through rate (CTR)...
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06/21/2017
Deep Interest Network for Click-Through Rate Prediction
To better extract users' interest by exploiting the rich historical beha...
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11/11/2015